Old Spice, man, who would have thought it? They are just killing it with their latest campaign, which also happens to be doing wonders for demonstrating the power of the Youtube channel concept.
So many great ads (who writes this guy’s lines?!), and now real-time video replies to incoming messages and requests from fans. The video above is the best yet, a marriage proposal from the Old Spice man to one fan’s girlfriend.
Its inspirational.
